Job title: SEM Specialist
Department: Marketing
Job Requirements
- Candidates must possess at least a Bachelor’s Degree, Post Graduate Diploma, Professional Degree, Advertising/Media, e-Commerce, Mass Communications, Marketing, Information Technology or equivalent.
- Hands-on SEM, Paid advertising Channels, Google Analytics, Google Tag Manager, Re-marketing and able to execute and optimise them.
- Good technical knowledge and hands-on other tracking tool/ tracking platform is an advantage.
- Experience in Social Media Advertising (Facebook, Twitter, etc) and SEO is an advantage.
Job Responsibilities
- Responsible for all SEM, Paid Advertising Networks.
- Working with designers, video editors to develop and prepare all SEM, Paid Advertising contents.
- Measuring and reporting performance of all SEM, Paid Advertising campaigns to meet the KPI.
- Be part of the marketing team in proposing marketing idea based on and provide a reference to the marketing team.
- Regularly monitor and survey on market trends of similar industries.