Digital Marketing Executive

Job title: Digital Marketing Executive

Department: Marketing

Job Requirements

  • Candidates must possess at least a Diploma/ Bachelor’s Degree in Marketing, Mass Communication, Business Management, Advertising/Media or similar.
  • Candidates must possess at least 3 Year(s) of working experience as Digital Marketing Executive in the related field.
  • Decent knowledge in SEM, SEO including keyword research and Google Analytics.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Good understanding of online marketing techniques, user behavior, user experience, social media marketing.
  • Able to resolve /provide solution under minimum supervision/ assistance.

Job Responsibilities

  • To work closely with the team in planning, executing and managing digital marketing, including SEO/SEM, email marketing, PPC, and paid advertising campaigns.
  • To develop online plan/strategy as well as creative and effective digital campaigns.
  • To assist in implementation of digital using all platforms to generate leads.
  • Performing SEO audits to identify various issues impacting clients’ search engine performance.
  • Suggest and implement improvements in areas like SEO, social media, email marketing, and website design and development.
  • Measure and analyze digital marketing analytics report and share insights with the team to develop optimization plans.
  • Identify new trends and insights, and optimize performance based on the insights.
  • Weekly and monthly brainstorm with team members on new and creative growth strategies.
  • Collaborate with internal teams to create landing pages and optimize the user experience on websites including Apps.